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<title>In the News</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/</link>
<description><![CDATA[News &raquo; In the News]]></description>
<language>en-us</language>
<pubDate>Thu, 23 May 2013 03:26:42 -0700</pubDate>
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<title>TEAM GARNEAU-QU&#201;BECOR READY TO TACKLE THE 2013 SEASON</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#93294</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#93294</guid>
<pubDate>Thu, 11 Apr 2013 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Saint-Augustin-de-Desmaures, April 11 2013 - Messrs. Louis Garneau, President of Louis Garneau Sports, and Pierre Karl P&eacute;ladeau, President and Chief Executive Officer of Qu&eacute;becor, are pleased to present the 2013 edition of the UCI Continental Garneau-Qu&eacute;becor Pro cycling team. <br /><br />The team includes, among others, Captain Bruno Langlois, the excellent sprinter R&eacute;mi Pelletier-Roy, as well as new recruits Pierrick Naud, Simon Lambert-Lemay, Simon-Pierre Gauthier, Michael Woods, Alex Cataford and Americans Michael Chauner and Adam Farabaugh. Joining them for the second consecutive season are Ontarian Zachary Hughes and Quebecers Geoffroy Dussault and Jean-Fran&ccedil;ois Racine.<br /><br />Garneau-Qu&eacute;becor is one of only two cycling teams in Canada to compete at the UCI Continental Pro level. This license will allow the team to participate in many renowned races such as the Tour de Beauce, the Joe Martin Stage Race in Arkansas, and the TD Bank Mayor's Cup in Boston. In fact, the team got off to a strong start by winning 2 stages during the Vuelta Independencia Nacional in the Dominican Republic, and claimed two podium spots at the Tampa Criterium in Florida. The racers are prepared and ready to tackle North American roads after a solid training camp in Florida.<br /><br />"We are very pleased to sponsor Team Garneau-Quebecor, a team I am certain will inspire passions among fans and cycling enthusiasts again this year. If 2013 is anything like 2012, the season promises to be thrilling!", declared Mr. P&eacute;ladeau. "Our support towards the team is in line with our lifelong commitment towards excellence and the next generation of athletes. Collectively, we can be proud of these world-class champions," he concluded. <br /><br />The team's development mission allows young talents to take advantage of a stepping stone to gain access to high level professional teams, in the manner of David Veilleux (Europcar) and Hugo Houle (AG2R), who were recruited by pro teams on the European circuit following their time with Garneau-Qu&eacute;becor. <br /><br />Team Garneau-Qu&eacute;becor is the best team in Canada, both at the pro and amateur levels. You can follow the team and their results on Facebook (<a title="https://www.facebook.com/GarneauQuebecorCyclingTeam" href="https://www.facebook.com/GarneauQuebecorCyclingTeam">https://www.facebook.com/GarneauQuebecorCyclingTeam</a>), Twitter (#GARNEAUQUEBECOR) and now on their new website, www.garneauquebecor.com.<br />&nbsp;<br />About Louis Garneau Sports<br />Louis Garneau Sports, a global company with its head office in Saint-Augustin-de-Desmaures, is an international leader in design and manufacturing of sports apparel and accessories. The company has over 400 employees and continues to grow. Thanks to the sponsoring of prominent international athletes and teams and to product sales in over 40 countries, the company is in constant growth and its efforts are relentlessly focused on development and innovation. More than ever, athletes all over the world stand out and perform thanks to the Louis Garneau brand.About Qu&eacute;becor<br />Quebecor Inc. (TSX:QBR.A)(TSX:QBR.B) is a holding company with a 75.4% interest in Quebecor Media Inc., one of Canada's largest media groups, with more than 16,000 employees. Quebecor Media Inc., through its subsidiary Videotron Ltd., is an integrated communications company engaged in cable television, interactive multimedia development, Internet access services, cable telephony and mobile telephony. Through Sun Media Corporation, Quebecor Media Inc. is the largest publisher of newspapers in Canada. It also operates Canoe.ca and its network of English- and French-language Internet properties in Canada. In the broadcasting segment, Quebecor Media Inc. operates, through TVA Group Inc., the number one French-language conventional television network in Qu&eacute;bec, a number of specialty channels, and, through Sun Media Corporation, the English-language SUN News channel. Another subsidiary of Quebecor Media Inc., Nurun Inc., is a major interactive technologies and communications agency with offices in Canada, the United States, Europe and Asia. Quebecor Media Inc. is also active in magazine publishing (Publications TVA Inc.), book publishing and distribution (Sogides Group Inc., CEC Publishing Inc.), the production, distribution and retailing of cultural products (Archambault Group Inc., TVA Films), video game development (BlooBuzz Studios, L.P.), DVD, Blu-ray disc and videogame rental and retailing (Le SuperClub Vid&eacute;otron lt&eacute;e), the printing and distribution of community newspapers and flyers (Quebecor Media Printing Inc., Quebecor Media Network Inc.), news content production and distribution (QMI Agency), multiplatform advertising solutions (QMI Sales) and the publishing of printed and online directories, through Quebecor MediaPages(<sup>TM</sup>).</p>]]></description>
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<title>1ST ANNUAL GRANFONDO GARNEAU FLORIDA - A TREMENDOUS SUCCESS</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#93273</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#93273</guid>
<pubDate>Tue, 26 Mar 2013 00:00:00 -0700</pubDate>
<description><![CDATA[<p>The 1st Annual Granfondo Garneau Florida ride presented by the Delray Beach Twilight Festival attracted approximately 700 participants to the 37 and 62 mile rides on Saturday, March 23, 2013.  The event, which raised money for the sea turtle protection programs of the Gumbo Limbo Nature Center, brought together riders of all abilities to create an epic cycling experience for the masses.</p>
<p>"Our goal was achieved this year.  We reunited riders from all over who have one thing in common: their love of the bike. Organizing and participating in these events motivates me to pursue Garneau's mission of becoming the Cycling Solution and providing a complete gamut of cycling products for all cyclist levels. I was proud to ride alongside the hundreds of participants and hope to double the number of participants next year," said President and Founder, Louis Garneau.</p>
<p>Event organizer Chelsea Midlarsky founded the Delray Beach Twilight Festival last year.  The event, which features a nocturnal criterium, draws over 150 pro riders.  "I was impressed with Louis Garneau's participation and involvement.  He really helped take the event to another level," Midlarsky declared at the end of the weekend.</p>
<p>The next in the series of events, the Granfondo Garneau - Cascades, takes place on August 11, 2013 in Quebec City. Louis wishes the Granfondo Florida to be the beginning of a series of many granfondos all around the world.</p>
<p>&nbsp;</p>]]></description>
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<title>GARNEAU-QU&#201;BECOR TEAM IN DOMINICAN REPUBLIC FOR THE VUELTA INDEPENDENCIA NACIONAL</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92207</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92207</guid>
<pubDate>Thu, 21 Feb 2013 00:00:00 -0800</pubDate>
<description><![CDATA[<p>The Garneau-Quebecor Professional Cycling Team will participate in the Vuelta Independencia Nacional, a stage road race held annually in the Dominican Republic. This international race boasts an aggressive field and course, and the six-man roster for the Garneau-Quebecor Professional Cycling Team is happy to debut its exciting 2013 race season there as a UCI team.<br /> <br />The six-man roster includes:</p>
<p><strong>Bruno Langlois (CAN) :</strong> Langlois has a history at the race with a 2nd Place Overall Podium at the 2010 Vuelta a la Independencia Nacional and 2 Stage Wins (Stages 7 and 8b) in 2012. Langlois will certainly be a contender this year.</p>
<p><strong>R&eacute;mi Pelletier-Roy (CAN) :</strong> Pelletier-Roy won the 2012 Tour of Rwanda Prologue and is also a 3X national Track Champion.</p>
<p><strong>Michael Woods (CAN) :</strong> New to the team for 2013, Woods formerly rode for Stevens Racing P/B The Cyclery and was 1st Overall at the 2012 Tour of the Catskills.<br />Pierrick Naud (CAN) : One of the younger riders on the team, Naud placed 8th in the 2012 Tour de Beauce for the Youth Classification.</p>
<p><strong>Alex Cataford (CAN) :</strong> Cataford is the 2011 Junior National Champion for Time Trial.</p>
<p><strong>Adam Farabaugh (USA) :</strong> Farabaugh raced in 2012 for Ekoi.com-Gaspesien. He was the 2012 Winner of the US National Criterium Championship for Elite Men.</p>
<p>The Team will officially be launched in April 2013.</p>
<p>&nbsp;</p>]]></description>
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<title>LOUIS GARNEAU AND CYCLING CANADA RENEW PARTNERSHIP </title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92193</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92193</guid>
<pubDate>Fri, 01 Feb 2013 00:00:00 -0800</pubDate>
<description><![CDATA[<p>For the past 30 years, Louis Garneau apparel has played a key role in the performance, success, and professional appearance of the Canadian Cycling Teams at 8 Olympic Summer Games. Louis Garneau and Cycling Canada announced today the renewal of their partnership as the Official Cycling Apparel Sponsor of Cycling Canada for an additional four-year term, and subsequently the cycling apparel provider for the Canadian Cycling Teams at the 2016 Olympic and Paralympic Games in Rio de Janeiro, Brazil.</p>
<p>"Our role in the future of Canadian cycling is an essential component of our company's DNA. From a historical perspective, the relationship between my company and Cycling Canada stems back to my participation in the 1984 Olympic Games and my son's participation at the 2008 Junior World Championship. As we look towards the future, in a time when the sport of professional cycling is volatile and its merits are being contested, this partnership pertains to the investment in the future of cycling and the athletes that will continue the sport that has been my passion and livelihood," remarks President and Founder Louis Garneau.<br /> <br /> "Our cycling performance wear has been proven, through research and development, to improve speed and performance at the high-level competitive stage these athletes compete in," said Louis Garneau Global Marketing Director Pierre Perron. "A key element of our multi-year renewal is based on continuing this legacy of close collaboration on product design through access to world-class athletes, scientists, aerodynamicists, wind-tunnel facilities, and real-world testing. Because of this, Louis Garneau is known for its commitment to driving innovation for the future and pushing technology even further."<br /> <br /> "We are delighted to benefit from the renewed partnership with Louis Garneau for the next four years. Both Cycling Canada and Louis Garneau have always been committed to providing our cycling athletes with the best possible tools they require to perform at the highest international level. By working with LG to design state-of-the-art competitive clothing, our athletes will continue to perform on the international scene with the best apparel on the market," said Cycling Canada High Performance Director Jacques Landry. "Building on the success that Cycling Canada has had over the last four years by implementing a system to support our athletes' potential, the next four years will be devoted to focusing on the processes that will give our athletes the optimal chances to win medals at the Olympic and Paralympic Games in Rio."<br /> <br />Louis Garneau has outfitted the Canadian Cycling Teams in performance apparel since 1984 (the year Louis himself participated in the Los Angeles Games). Louis Garneau will continue to supply the teams with leading, technologically advanced apparel for optimal performances. Louis Garneau is known for its high performance apparel that outfits some of the top riders and athletes in the world. The Louis Garneau logo will be prominently featured on the Canadian Cycling Teams uniforms in international races every year.</p>
<p>&nbsp;</p>
<p>Since the date of the original partnership in 1984, Cycling Canada athletes have won 10 Olympic medals and collected 65 UCI World Championships medals.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>]]></description>
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<title>LOUIS GARNEAU WINS THE BEST IN SHOW AWARD</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92186</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92186</guid>
<pubDate>Wed, 23 Jan 2013 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Louis Garneau wins the Best in Show Award by The Gear Institute at the 2013 Outdoor Retailer Winter Market Show.</p>
<p>The Yeti Snowshoe was one of the 15 products selected from a pool of over 150 eligible products. These 15 winners represent the leading technological trends in the outdoor market.</p>
<p>The award was presented by the Gear Institute on the first day of the Outdoor Retailer Winter Show to Louis Garneau representatives Pierre Perron, Marketing Director; Geoffroy Dussault, Snowshoe Product Manager; and Heidi Myers, Public Relations.</p>
<p>The Yeti snowshoe is a high-performance snowshoe designed for steep ascents and access to summits and utilizes the Contact Pro Harness System, a revolutionary binding with a BOA Closure System-customized fit for a lightweight, comfortable, on-the-fly adjustment that pushes performance to the limit.<br />The Contact Harness Pro System with BOA Closure System is:<br />LIGHTWEIGHT: Lightweight is essential in the backcountry. Climbers often have added gear, backpacks, skis/snowboards. Developed by BOA Technology, the dial retention system alone weighs up to 80% less than traditional buckle systems. Constructed of stainless steel, the system will not absorb water, thus reducing the overall weight in use.<br />SECURE FIT: With retention at the forefoot as well as the heel and toes, the 360-degree adjustable harness system offers a secure and stable fit with no slippage during descents or ascents. Lateral stability makes for ideal climbing and the micro-adjustment dial evenly distributes pressure for a comfortable fit.<br />DURABILITY: Knowing that backcountry adepts often tread the most difficult terrains and the longest treks, the BOA Closure System uses a dial to wind the aircraft-grade stainless steel laces, and the entire system is backed by a "BOA Dialed-In for Life Guarantee."<br />QUICK-RELEASE: The releasable guide near the ankle offers a quick hassle-free harness entry and exit. The Contact Pro Harness fits any climbing or ski/snowboard boot.</p>]]></description>
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<title>GARNEAU-QUEBECOR NOW A PRO TEAM</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92082</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92082</guid>
<pubDate>Tue, 15 Jan 2013 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Team Garneau-Quebecor has received its UCI Continental license.</p>
<p class="MsoPlainText">Last year, Garneau-Quebecor was the best amateur cycling team in Canada and was named Team of the Year (Road) in the province of Quebec.</p>
<p class="MsoPlainText">In 2013, Garneau-Quebecor will be the best pro cycling team in Canada.</p>
<p class="MsoPlainText">During the 2012 season, the team amassed an impressive total of 37 victories thanks to excep-tional performances from Bruno Langlois (19 wins) and R&eacute;mi Pelletier-Roy (15 wins). Bruno Langlois, who will act as Team Captain for the 2013 season, had his best season ever last year.</p>
<p class="MsoPlainText">The success of Team Garneau-Quebecor is due in great part to its 14 sponsors: Quebecor, Nor-ton Rose, Cascades, Biscuits Leclerc, Shimano, Vittoria, PowerWatts, Couture Rochette &amp; Associ-&eacute;s, Federal Express, Delmar, Sports Experts, Deloitte and Aquafina.</p>
<p class="MsoPlainText">The official presentation of the team will be held next Spring, in the presence of Mr. Pierre Karl P&eacute;ladeau, President and CEO of Quebecor Inc.</p>
<p class="MsoPlainText">Garneau-Quebecor is a professional cycling development team enabling young cyclists to reach their ultimate goals, like David Veilleux (now with Europcar) and Hugo Houle (now with Ag2r), who are both alumni of the Garneau team in their early careers.</p>
<p>&nbsp;</p>]]></description>
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<title>GARNEAU-CASCADES GRANFONDO DOUBLES THE FUNDS RAISED IN 2012!</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92037</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92037</guid>
<pubDate>Thu, 13 Dec 2012 00:00:00 -0800</pubDate>
<description><![CDATA[<p>It is with happiness and pride that Louis Garneau presented this morning a cheque in the amount of $60,636 to Les Petits Fr&egrave;res, amount raised during the 2012 edition of the Garneau-Cascades Granfondo presented by Qu&eacute;becor.</p>
<p>For Pascal Fournier, the director of Les Petits Fr&egrave;res, this is a significant amount. &ldquo;We are so privileged to be supported by Mr. Garneau and his team, as well as sponsors and participants of the 2012 Granfondo. The funds raised will be once again put towards Les Petit Fr&egrave;res&rsquo; summer cottage located at Lac St. Joseph. The profits from the Granfondo Garneau-Cascades enable us to have access to drinking water, to adequate rooms, and a more functional kitchen. As of the summer of 2013, not only will we be able to accommodate a greater number of Old Friends in a more pleasant environment, but we will also be able to offer them the possibility of an overnight stay."</p>
<p>According to Louis Garneau, the organizer of the event, the funds raised exceed his initial expectations: &ldquo;It is incredible that we were able to collect such a substantial amount for Les Petits Fr&egrave;res. I would like to thank the 2,000 participants for helping us present Les Petits Fr&egrave;res, an organization that is so important to me, with such a significant amount. Get ready for 2013, because our goals are even higher!&rsquo;&rsquo;</p>
<p><strong>Granfondo Garneau-Cascades 2013 <br /></strong><br /> Louis Garneau Sports, Cascades and Qu&eacute;becor are proud to sponsor the 5th edition of the Garneau-Cascades Granfondo presented by Qu&eacute;becor, to be held on August 11, 2013. Because of its outstanding success of 2,000 participants last year, the participant limit will be increased to 3,000 riders for the 2013 edition. Registration for the 2013 edition is now open at www.quebecgranfondo.com or by telephone: 418-878-2130.</p>
<p>We are pleased to welcome Mr. Pierre Dion, President and CEO of TVA Group Inc., as Honorary President of this year&rsquo;s edition. &ldquo;It is a tremendous privilege for me to be named Honorary President for the 5th edition of the Garneau-Cascades Granfondo. Being a great road cycling fan, this will be my 3rd participation riding the Granfondo. This cyclosport event allows riders the opportunity to enjoy the pleasures of cycling, while supporting a great cause, Les Petits Fr&egrave;res. I invite all cyclists to join the group of 3,000 riders we hope to recruit this year, who will ride the magnificent route alongside the St. Lawrence River from Trois-Rivi&egrave;res to Saint-Augustin-de-Desmaures.&rdquo;</p>]]></description>
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<title>A NEW GRANFONDO GARNEAU NOW IN FLORIDA!</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92030</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92030</guid>
<pubDate>Mon, 19 Nov 2012 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Building off the tremendous success of the Granfondo Garneau-Cascades presented by Quebecor (a 110 km from Trois-Rivi&egrave;res to Qu&eacute;bec, Canada), Louis Garneau is excited to announce the Granfondo Garneau Florida presented by Delray Beach Twilight.&nbsp;</p>
<p>The Granfondo Garneau Florida is comprised of two routes, 37 miles and 62 miles, in Delray Beach, Florida to be held on March 23, 2013. Riders will travel the Florida State Road A1A along the Atlantic Ocean in support of sea turtle protection programs through Gumbo Limbo Nature Center. &nbsp;Interested participants can register online for the event at: <a href="http://shopatron.bm23.com/public/?q=ulink&amp;fn=Link&amp;ssid=4851&amp;id=2b9vk6iwtpvukgmurvvihkehl3l9n&amp;id2=g2pzh5den72ly20p1m1sbzjuzedz2&amp;subscriber_id=bvyszgsjhtbppvxkctsnevgfqbzhblp&amp;delivery_id=abbpvdezmuivdrazedqskqgxyvzabap&amp;tid=3.EvM.ApeYDQ.Ga89.4NKD..AYgP4A.b..l.AzOT.a.UKvpWQ.UKvpWQ.sNNEjg">http://delraybeachtwilight.com/granfondo-ride.php</a></p>
<p>"We have received such tremendous support for the Garneau Granfondo and are gearing up for an exciting action-filled event for athletes of different levels, ages and disciplines...all to support a great cause in our community," says Chelsea Midlarsky, event organizer. &nbsp;</p>
<p>The event will precede the 2nd Annual Delray Beach Twilight Festival. Participants will receive a Custom Louis Garneau Granfondo Jersey, Event Medal, and Certificate. In addition, the course will offer fully stocked rest stops, SAG support, and a catered lunch. The event will incorporate bib timing so each participant can record how long it takes them to complete the course. For the more competitive participants, Category Winner Jerseys will be awarded.&nbsp;</p>
<p>"The Granfondo Garneau will be the second Granfondo presented by Garneau in the last eight months. Having a true competitive spirit, Granfondos represent an opportunity for me to share this love of racing at the mass-participation level and to challenge riders of all abilities. Yet, while I have a strong passion for racing, charitable work is also very important for me. The Granfondo Garneau Flrorida will raise money for the sea turtle protection programs of the Gumbo Limbo Nature Center as Florida boasts some of the most important nesting beaches for sea turtles in the world." remarks President and Founder, Louis Garneau.&nbsp;</p>
<p>The Granfondo Garneau-Cascades in Quebec, Canada will be held for the second year on August 11, 2013. Stay tuned for further details.</p>]]></description>
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<title>GARNEAU-QU&#201;BECOR WILL PARTICIPATE IN THE 2012 TOUR OF RWANDA</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92028</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92028</guid>
<pubDate>Fri, 16 Nov 2012 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Five members of the Garneau-Qu&eacute;becor road cycling team will be racing the 4th edition of the Tour of Rwanda from November 18 to 25, 2012.</p>
<p>Bruno Langlois, R&eacute;mi Pelletier-Roy, Jean-Fran&ccedil;ois Racine, as well as two members of Garneau-Qu&eacute;becor's West-Coast division, Tim Abercrombie and Jeff Werner will cover a total of 876 km during the 8 stages of the Tour.  The Garneau-Qu&eacute;becor lineup will be racing alongside teams from the United States, France, and Belgium, in addition to various African squads.</p>
<p>Louis Garneau is particularly touched by the plight of the young Rwandan athletes who make up Team Rwanda's roster. They went from surviving the horrors of the 1994 genocide to having hope and excelling through their athletic ambitions.  "The members of Garneau-Qu&eacute;becor are not only going to gain additional racing experience; they will also have the chance to be a real part the cycling frenzy that has reached Africa in the past several years.", says President and Founder, Louis Garneau. Garneau will also travel to Africa to cheer his athletes on during the final stages of the Tour of Rwanda.  He added, "Without a doubt, it will be a life enriching experience for each one of them."</p>
<p>The Tour of Rwanda, which is categorized as a UCI 2.2 event, is becoming ever more popular.  Cycling has been developing with unrelenting momentum in Rwanda.  It has now become the most popular sport in the country,surpassing even soccer.</p>
<p>Louis Garneau Sports has been supporting Team Rwanda for the past several years. Team Rwanda is a project that allows a group of Rwandan athletes to be a part of a cycling team that enables them to train and represent themselves and their country, while raising awareness concerning Rwanda's situation.  The support that Team Rwanda receives through donations, along with the athlete's intense enthusiasm, will make their dream of competing around the globe a reality.</p>
<p>&nbsp;</p>]]></description>
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<title>GARNEAU-QU&#201;BECOR WON TEAM OF THE YEAR AWARD!</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92025</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#92025</guid>
<pubDate>Mon, 12 Nov 2012 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Yesterday, the Garneau-Qu&eacute;becor team was awarded the high performance Team for the road category for the year 2012 by the F&eacute;d&eacute;ration qu&eacute;b&eacute;coise des sports cyclistes in Victoriaville.</p>
<p>R&eacute;mi Pelletier-Roy was present at the Gala des M&eacute;rites in order to receive the honors on behalf of the Qu&eacute;becor-Garneau team. Pelletier-Roy said he is proud of the performance of the team during the last season. "We really surpassed ourselves this year, including myself, Bruno Langlois and Antoine Duchesne". Teamwork allowed us to pick up several podiums. "After several victories and successes this year, the team shined, both at the national and international levels. The year 2013 will be all the more challenging, since the team will compete at the Continental level.</p>
<p><strong>Garneau-Qu&eacute;becor</strong></p>
<p>Year after year, Garneau-Qu&eacute;becor has helped several cyclists to develop and reach the experts level, including David Veilleux (Team Europcar) and Hugo Houle (SpiderTech). In addition, it is imperative for Louis Garneau Sports as well as Qu&eacute;becor to encourage these young people by supporting their Sport-studies programs so that they can properly combine cycling and studies, as well as prepare for the <em>apr&egrave;s-v&eacute;lo</em> transition, when they end their cycling career and will turn to their professional future in the fields they have chosen.</p>]]></description>
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<title>LOUIS GARNEAU&#8217;S SPEEDZONE VEST, WINNER OF EUROBIKE AWARD FOR MOST INNOVATIVE WORLD CYCLING WEAR IN 2012.</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#89055</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#89055</guid>
<pubDate>Wed, 03 Oct 2012 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau's Course Speedzone Vest has been chosen for the prestigious 7th Annual Eurobike Award taking place today in Friedrichshafen Germany. Every year, the jury selects<br />new products that feature a high degree of innovation and design quality.</p>
<p>"The Speedzone Vest was a brainstorm of mine stemming from my continued passion to race and creative energy to develop products based on riders needs. The concept was at first a desire to create innovative products for the Team Europcar Professional Cycling Team. I arrived to the office one day with a sketch in hand and my team helped bring the drawing to life," remarks President and Founder, Louis Garneau.</p>
<p>With so much focus on aerodynamics, often mere utility is overlooked and compromised. The Course Speedzone Vest (world patent pending) offers a new approach to outerwear layering that focuses on the rider's usability and protection. &nbsp;Developed in cooperation with Team Europcar, the goal of this development was to answer 2 of pro teams needs: 1) easy access to jersey pockets and race numbers visibility, so it can be worn during all races.</p>
<p>The Louis Garneau Course Speedzone Vest has an opening at the rear large enough to allow access to the rear jersey pockets and provide visibility of race numbers. This opening which has been validated and confirmed in accordance to the UCI Sport and Technical Department is exclusive to Louis Garneau, world patent pending, and part of Team Europcar's 2012 Team Kit. The rear pocket opening allows for easier access to the content of the jersey pockets and eliminates the need to transfer belongings once the vest is removed.</p>
<p>The front of the vest is constructed of Super Light fabric, a 100% polyester fabric that stretches and offers wind resistant and ultra light properties. The side panels and back of the vest are made of power mesh fabric for increased ventilation and snug fit. An inner flap under the zipper helps shield from wind and water. The vest is finished with a zipper garage at the neck to eliminate chafing.</p>
<p>This vest is part of the Louis Garneau custom collection and can be fully sublimated with your team/club colors.</p>]]></description>
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<title>LOUIS GARNEAU SPONSORS RACHEL JOYCE FOR THE 2012 IRONMAN WORLD CHAMPIONSHIP.</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#89056</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#89056</guid>
<pubDate>Wed, 03 Oct 2012 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau is proud to announce the helmet and apparel sponsorship of Pro  Triathlete, Rachel Joyce for the 2012 Ironman World Championships.&nbsp; Rachel Joyce  is one of the main contenders for Kona, the 2012 Challenge Roth Champion, 2011  ITU World Champion for Long Course, and has three top-ten finishes in previous  Ironman World Championships. Most recently, Joyce finished 1st at Ironman 70.3  Muskoka by a lead of almost ten minutes.</p>
<p>In addition to the Vorttice Helmet, Rachel will race and train in  Garneau apparel leading up to Kona. &nbsp;"The opportunity to provide helmets and  apparel to an athlete of Joyce's caliber furthers our "triathlon solution"  concept as well as our goal to outfit the world's best athletes.&nbsp; This concept  follows the sponsorship model we have with Team Europcar (also helmets and  apparel), and it is these relationships that allow us to further our  understanding of pro athlete needs and bring our brand and gear to the next  level," remarks Pierre Perron, Global Marketing Director for Louis Garneau.&nbsp;  Joyce will be outfitted in the Elite Triathlon Program part of the Louis Garneau  Custom Collection. &nbsp;These styles will feature aerodynamically-advanced fabrics,  lazer-cut armholes and leg cuffs, a women-specific Huggfit waist, and a  next-to-skin fit.</p>
<p>Rachel Joyce and Craig Alexander have also been the first of Louis  Garneau triathletes to train in and test the Course Limited Edition Collection  available for Summer 2013. &nbsp;"I am really excited to be working with Louis  Garneau and thrilled that they were able to work with the design that I have  been racing in all year for my race gear, training gear and helmets.&nbsp;&nbsp; The  product line is extensive and race kits feel great on. &nbsp; I have been trying out  the Course Limited Edition from the 2013 collection on my long rides and I am  impressed.&nbsp;It's a really smart kit and more importantly, it has kept me  comfortable during those long days in the saddle. The team at LG has worked hard  to get everything produced for Ironman World Championships and I look forward to  racing well and showcasing their products in Kona," remarks Joyce.</p>
<p>The Ironman World Championships will feature several Garneau athletes  including Craig Alexander (apparel), Mirinda Carfrae (helmets), and now Rachel  Joyce (helmets and apparel).</p>]]></description>
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<title>LOUIS GARNEAU TEAMS UP WITH MERRELL TO SUPPORT TOP-RANKING AGE-GROUP ATHLETES IN KONA</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#89075</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#89075</guid>
<pubDate>Wed, 03 Oct 2012 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau teams up with Merrell to support top-ranking age-group athletes in Kona.&nbsp; As official apparel, helmet, cycling shoe, and bike sponsor, Louis Garneau will support the four member triathlon team known as Merrell Triathlon Team powered by Garneau.</p>
<p>"Louis Garneau has made its mark on the triathlon market with key sponsorships of pro contenders, Craig Alexander and Rachel Joyce, but it is most important for our brand to support upcoming age-group athletes in the sport of triathlon," remarks Pierre Perron, Global Marketing Director for Louis Garneau.</p>
<p>The team consists of four athletes:</p>
<p>Fr&eacute;d&eacute;ric Boivin: 6<sup>th</sup> 2011 Ironman World Championships (Men 18-24), 1<sup>st</sup> Iroman 70.3 Timberman (Men 20-24)</p>
<p>J&eacute;r&ocirc;me Bresson: 1<sup>st</sup> Ironman 70.3 Mont Tremblant Quebec (Men 30-34)</p>
<p>Tommy Dion: 1<sup>st</sup> Ironman Lake Placid (Men 18-24)</p>
<p>Pierre-Yves Gigou: 4<sup>th</sup> 2011 Ironman World Championships (Men 18-24), 1<sup>st</sup> 2011 Henderson ITU Long Distance Triathlon World Championships (20-24)</p>
<p>The team will be equipped with Louis  Garneau Vorttice Helmets, Tri-300 Shoes, Gennix T1 Bikes, and Custom Apparel as well as Merrell Mix Master Running Shoes.</p>
<p>"The Merrell brand is evolving from the traditional outdoor, the market is shifting and minimalism perspective on running that we have triggered has contributed to change the landscape of traditional running. Minimalism Barefoot products from Merrell are light, they help you unleash your optimal running stride...After all mother nature provided you with the ultimate running technology, your feet. Our collection of low-profile, 0mm drop footwear can help you build greater strength and unleash the power of your body's natural stride," notes Christian Triquet, President of Merrell Canada.</p>
<p>The team will race the Ironman World Championships in Kona next week.&nbsp; Stay tuned for more information. .</p>]]></description>
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<title>TEAM EUROPCAR RIDES COLDBLACK&#174; CARBON JERSEY AND ELITE LAZER CUT BIB </title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#87508</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#87508</guid>
<pubDate>Tue, 03 Jul 2012 00:00:00 -0700</pubDate>
<description><![CDATA[<p>The design and fit of this jersey is clearly spot on based on feedback from the Team Europcar Professional Cycling Team.&nbsp; Constructed of coldblack&reg; Carbon Ion, the Team Europcar kit though in dark green will reflect heat and cool the rider as efficiently as if the kit was in white.&nbsp; In addition, the coldblack&reg; treatment also provides increased UV protection.&nbsp; "We are excited to see coldblack&reg;&nbsp;&nbsp;textile technology from Schoeller being used in the Tour de France. Team Europcar will see great benefits from wearing coldblack&reg; &nbsp;as it offers reliable protection from UV rays and at the same time improves the cyclists' heat management. The Tour de France is a great place to put the technology to test," says Hans Kohn, COO of Schoeller Technologies. Embedded carbon fibers, which also help to reduce the overall weight of the jersey, prevent electric charges from settling on the body, thus avoiding a negative reaction on muscular contractility.&nbsp; The carbon fibers also accelerate the movement of humidity through evaporation.&nbsp; Strategically placed at the arms where the air will come in contact with the rider first is coldblack&reg; Speedtech fabric.&nbsp; Speedtech has a dimpled mesh construction that reduces aerodynamic drag and is designed to improve aerodynamics for speeds ranging from 15 to 45 mph.</p>
<p>Let's start with what's inside this short, first.&nbsp; Team Europcar riders will ride the patented 5 Motion chamois.&nbsp; This chamois is designed to provide multi-directional motions so common with Voeckler's trademark attacking moves.&nbsp; By combining 3D preshaped wings with a bridged vented mesh split, the chamois adapts to the riders movements and positioning.&nbsp; Mesh areas at the back and front wick moisture and prevent the moisture coming from the upper body to fill the chamois.&nbsp; A carbon fiber bacteriostatic top layer wicks moisture and rids harming bacteria.&nbsp; On the surface, a compressive fit is achieved by both fit and Lycra Power, a high performance compressive material.&nbsp; Compression over the rider's legs is proven to enhance muscle support, increase blood flow, and reduce muscle soreness.&nbsp; Treated with coldblack&reg;, the fabric reflects heat and the fabric stays cool to the touch.&nbsp; Laser Cut leg openings are produced by a cutting method using laser beams that eliminates fraying or&nbsp; the need for a hem.&nbsp; This hemless technology allows one layer technology that creates a smooth aerodynamic transition to the skin.</p>]]></description>
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<title>TWO GARNEAU SPONSORED ATHLETES QUALIFY FOR CANADIAN OLYMPIC SELECTION POOL</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86465</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86465</guid>
<pubDate>Mon, 14 May 2012 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau is happy to celebrate the inclusion of two sponsored athletes that qualified for the 2012 Olympic Selection Pool for men's road cycling in Canada.&nbsp; Among the high profile list, which includes UCI ProTour athletes such as Ryder Hesjedal, Michael Barry, and Svein Tuft, stands out two athletes that are more than Louis Garneau sponsored athletes. They are two cyclists that are considered part of the Louis Garneau family.</p>
<p>The first of those athletes is David Veilleux.&nbsp; David Veilleux, 4X U23 National Time Trial Champion and 2X U23 Road Race Champion, made his debut in pro cycling with the long-time Garneau sponsored Jittery Joe's Professional Cycling Team in 2007.&nbsp; In 2011, Veilleux joined the roster of Team Europcar and has continued with the team for 2012. &nbsp;Veilleux and Team Europcar are currently sponsored by Louis Garneau for helmets and apparel.&nbsp; Veilleux is also sponsored by Garneau for shoes. &nbsp;"David Veilleux began as a member of our development team, currently known as Garneau-Quebecor. &nbsp;It is an honor to have worked with David from the time he was a promising young rider to today when he has qualified for the Olympic Selection Pool. &nbsp;As a former Olympian myself, I am filled with a great deal of pride having two athletes from my personal development team selected," remarks Louis Garneau Sports President and Founder, Louis Garneau.</p>
<p>The second athlete is Bruno Langlois. &nbsp;Bruno Langlois also debuted in the pro cycling scene with the Jittery Joe's Professional Cycling Team in 2005 and continued racing pro until 2011.&nbsp; The 2-time Canadian National Champion medalist, currently rides for the Garneau-Quebecor Cycling Team but continues racing at a level that holds his place in the pro peloton. Langlois represents the only Amateur cyclist amongst the list of eleven men.&nbsp; "I'm really proud to be qualified for the Canadian Olympic Selection Pool for London 2012. I have been training and racing my bike hard to be considered part of the best riders in the country. To be on this list of high level cyclists is for me a big achievement and a good reward for my hard work. I'm focusing on my next big races and will fight against the best to show them what I have in the legs. &nbsp;Garneau-Quebecor team has been awesome support for me this year, always there to help me and provide me the best products to perform at the top level. I also have to thank my personal coach Paulo Saldanha, who always believed in me and who made a big difference in my physical preparation in the past few years", notes Bruno Langlois.&nbsp;</p>
<p>As Official Apparel Sponsor of the Canadian Cycling Association, Louis Garneau will be outfitting the final selected athletes in&nbsp;cycling for London 2012 who will be announced on June 21st.</p>]]></description>
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<title>GARNEAU-QUEBECOR: NO. 1 AMATEUR CYCLING TEAM IN CANADA</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86418</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86418</guid>
<pubDate>Thu, 12 Apr 2012 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau, President of Louis Garneau Sports, and Pierre Karl P&eacute;ladeau, President and CEO of Quebecor, are pleased to introduce the new 25-member Garneau-Quebecor cycling team, made up of 11 riders from Qu&eacute;bec, 12 from Ontario, the Maritimes and British Columbia, and 2 from New Zealand.</p>
<p>The aim of the team is to develop world-class cyclists. It gives promising young riders a chance to grow and improve as part of a team, providing them with the means to develop their talent and achieve their goals. Team alumni include David Veilleux, who now rides the pro circuit as a member of France's Europcar team.</p>
<p>"That's the team's main raison d'&ecirc;tre," said Louis Garneau. "We want to give our talented young athletes an opportunity to develop and give them a springboard to help them realize their dream, be it to compete in international amateur meets, to join the pro circuit, or even to represent their country at the Olympics."</p>
<p>During the 2012 season, the Garneau-Quebecor team will participate in a number of international-calibre races, including the Tour de Beauce, and several major events on the US East Coast. In fact, the team leaves tomorrow for New York State to compete in the Tour of the Battenkill. One of its members, Brett Tivers, will be defending his title after winning the race last year.</p>
<p>In competition, the riders use the full Louis Garneau cycling solution (shorts, jersey, helmet, shoes, gloves, bikes and accessories), serving as a test bed for product development.</p>
<p>Quebecor, the team's lead partner, sees its backing as a natural extension of its longstanding involvement in developing young talent in all fields: culture, business, sport. "Our support for elite athletes is in keeping with our commitment to promoting success and excellence," said Pierre Karl P&eacute;ladeau. "Helping champions emerge, improve and become tomorrow's star pro athletes is a way for us to invest in the Qu&eacute;bec of the future."</p>
<p>The Garneau-Quebecor cycling team's partners - Norton Rose, Cascades, Shimano, Vittoria, Sports Experts, Fedex, Delmar, Aquafina, Deloitte and Couture Rochette - are making a vital contribution to the development of young cyclists in Qu&eacute;bec and the rest of Canada.</p>
<p>About Quebecor Inc.</p>
<p>Quebecor Inc. (TSX: QBR.A, QBR.B) is a holding company with a 54.7% interest in Quebecor Media Inc., one of Canada's largest media groups, with more than 16,000 employees. Quebecor Media Inc., through its subsidiary Videotron Ltd., is an integrated communications company engaged in cable television, interactive multimedia development, Internet access services, cable telephone services and mobile telephone services. Through Sun Media Corporation, Quebecor Media Inc. is the largest publisher of newspapers in Canada. It also operates Canoe.ca and its network of English and French language Internet properties in Canada. In the broadcasting sector, Quebecor Media Inc. operates, through TVA Group Inc., the number one French language general interest television network in Qu&eacute;bec, a number of specialty channels and the SUN News English language channel. Another subsidiary of Quebecor Media Inc., Nurun Inc., is a major interactive technologies and communications agency with offices in Canada, the United States, Europe and Asia. Quebecor Media Inc. is also active in magazine publishing (TVA Publishing Inc.), video game development (BlooBuzz Studios, L.P.), book publishing and distribution (Sogides Group Inc. and CEC Publishing Inc.), the production, distribution and retailing of cultural products (Archambault Group Inc. and TVA Films), DVD, Blu-ray disc and videogame rental and retailing (Le SuperClub Vid&eacute;otron Ltd), the printing and distribution of regional newspapers and flyers (Quebecor Media Printing Inc. and Quebecor Media Network Inc.), news content production and distribution (QMI Agency), multiplatform advertising solutions (QMI Sales) and the publishing of printed and online directories, through Quebecor MediaPagesTM.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>]]></description>
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<title>INTRODUCING GARNEAU ENERGY GEL</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86383</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86383</guid>
<pubDate>Thu, 08 Mar 2012 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Louis Garneau, known to the cycling industry as the cycling solution, launches a new product line today known as Garneau Nutrition. Six flavors of energy gel will hit the market as the debut of this product line with an electrolyte sports drink and more nutritional products to follow in the near future.
<p>LG Gel is made with natural ingredients and an optimum blend of complex carbohydrates, electrolytes, and antioxidants needed to meet the nutritional demands of athletes during racing and training.</p>
<p>Foremost, LG Gel tastes great and is available in six flavors, including Citrus, Concord Grape-Apple, Goji-Blueberry, Strawberry-Dragonfruit, Tropical Fruit, and Wildberry Pomegranate. Unlike other energy gels, LG Energy Gel contains real fruit juice which gives it a clean, simple, and natural taste with no chemical, bitter, or harsh after-taste. During intense workouts, taste is intensified; therefore, the flavors have been specially formulated to appeal to athletes of all abilities. In addition, the consistency of the gel makes it easy to swallow with or without water and allows for easy digestion.</p>
<p>We've perfected the packaging after two years in development (patent pending). The packaging is designed for a quick, no-struggle opening on the bike or during the run with a hole-punched tab for fingers to grip. The gel control spout allows the user to control the flow to the mouth and eliminates mess. The gel can easily be opened while in motion and the opening easily dispenses either directly to the mouth or in the waterbottle. Gel also stores perfectly in back pockets. The hole-punched tab will also be integrated to other products currently in development including bags and accessories.</p>
<p>"During my cycling career, nutrition always played a vital role in my success. As a cycling company, we work with athletes on a daily basis and therefore, had the desire to provide them with products essential for their training and racing. The launch of LG Energy will allow us to continue to be the cycling solution," remarks Founder and President, Louis Garneau.</p>
<p>Each gel packet is a serving size of 41 g and contains 100 calories with 25 grams of complex carbohydrates for quick absorption and increased long-term energy output and just 4 grams of simple sugars that make it easy to digest. Two Key Electrolytes (sodium and potassium) assist in rehydration and replenish electrolytes lost from perspiration. LG Gel contains no artificial flavors, colors, or sweeteners and delivers 100% DV of antioxidant vitamins C &amp; E which help reduce muscle soreness and aid in recovery. Two flavors, Citrus and Tropical Fruit, are caffeinated. Citrus has 50mg of caffeine or roughly the equivalent of a single shot of espresso and Tropical Fruit has 25mg of caffeine.<br /><br />LG Gel will be available throughout bike shops in both the United States and Canada. LG Energy will be marketed as part of Louis Garneau's Cycling Solution - and part of everything needed for the cyclist.</p>
</p>]]></description>
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<title>FIRST WIN OF THE SEASON!</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86382</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86382</guid>
<pubDate>Tue, 06 Mar 2012 00:00:00 -0800</pubDate>
<description><![CDATA[<p>We are very happy to announce the first win of the season for the Garneau &ndash; Quebecor team.</p>
<p>Congratulations to Bruno Langlois, of the Quebec Division, who won first place at the Chain of Lakes Road Race, which was held on Saturday, March 3, 2012, in Winter Haven, Florida.</p>
<p>On the West Coast, Jeff Werner, of the BC Division, also did very well with a second place at the River Road race, part of the dEVo Spring Series. Great way to start the season!</p>
<p>&nbsp;</p>
<p>&nbsp;</p>]]></description>
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<title>LOUIS GARNEAU EXCHANGES HIS BICYCLE FOR A PAINT BRUSH</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86367</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86367</guid>
<pubDate>Tue, 28 Feb 2012 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Well-known businessman and former Olympic cyclist Louis Garneau, who continues to reveal his artistic talent by putting in new efforts for the benefit of the Fondation du Mus&eacute;e national des beaux-arts du Qu&eacute;bec, engaged in a live painting performance last Saturday, to the delight of guests and media attending the &ldquo;Contrasts&rdquo; fundraiser.</p>
<p>Louis Garneau has taken up the challenge to create a unique and live canvas, in front of those present, who could then bid to acquire the painting as part of the public sale and auction held to benefit the Fondation du Mus&eacute;e national des beaux-arts du Qu&eacute;bec.</p>
<p>The event took place in a friendly and relaxed atmosphere, in the great hall of the museum, where the audience could dance to the same music the artist listened to on his iPod during the creation of his two works. "It was a great challenge," said Louis Garneau. "It is certain that the public presence completely changes the context," he says with a smile, "but it was also memorable and very rewarding, allowing direct contact between the artist and the public at the very moment of creation."</p>
<p>Louis Garneau, who has decided that from now on all proceeds from the sale of his paintings will go to charity, has already donated a previous series of 12 paintings, "The World", to the Fondation, most of which have been sold already. A "Louis Garneau" currently trades at $10,000, bringing his contribution to the fundraising campaign of the museum&rsquo;s foundation to approximately $120,000, not counting Saturday night&rsquo;s production. Incidentally, one of his paintings is on display in Lance Armstrong&rsquo;s bicycle store, Mellow Johnny's, in Austin, Texas.</p>
<p>After a cycling career filled with success leading up to the 1984 Olympics in Los Angeles, Louis Garneau the businessman has made his company, Louis Garneau Sports Inc., a Quebec success story selling its products in over 30 countries. Today, he turns back to his first love, the arts, an area in which he holds a BA from the School of Visual Arts from Laval University, and devotes some of his free time to painting while benefitting many charities and causes close to his heart, including the expansion of the Mus&eacute;e national des beaux-arts du Qu&eacute;bec.</p>]]></description>
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<title>THE CYCLOSPORTIVE BECOMES THE GRANFONDO GARNEAU-CASCADES PRESENTED BY QUEBECOR</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86341</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86341</guid>
<pubDate>Tue, 07 Feb 2012 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Louis Garneau Sports, Cascades and Quebecor are proud to sponsor the fourth edition of the Granfondo Garneau-Cascades presented by Quebecor, which will be held on August 12, 2012. This year, the event has undergone a beauty treatment and has changed its name. According to Louis Garneau, this new name better reflects the roots of the event and brings it the prestige it is entitled to for its 4th edition. The event, hoping to have 2,000 participants, can boast of being among the largest cycling events in the country. It also has the great pleasure of welcoming Pierre Karl P&eacute;ladeau as Honorary President for a second year.</p>
<p>Partner since the beginning of the event, Cascades is happy to be associated once again with Louis Garneau Sports for the Granfondo Garneau-Cascades, the profits of which will be donated to the Friends of the Elderly (Les petits fr&egrave;res des Pauvres) organization. &ldquo;We are proud to combine sports activities with an act of kindness in order to benefit people who are in need,&rdquo; declared Mario Plourde, COO of Cascades, who will participate in the Granfondo accompanied by approximately&nbsp; 50 of his Cascades co-workers.</p>
<p>Pierre Karl P&eacute;ladeau, President and CEO of Quebecor and avid cyclist, in addition to involving himself as Honorary President and major sponsor, will also participate in the event by riding the 110 km course between Trois-Rivi&egrave;res and Qu&eacute;bec. &ldquo;This event is much more than a simple bike ride&rdquo;, he says, &ldquo;it&rsquo;s an incredible human experience. Quebecor is happy to be promoting sports activities while supporting an organization which provides commendable help to our elders.&rdquo;</p>
<p>V&eacute;lo Mag, a Qu&eacute;bec cycling magazine is very happy to be associated for a second year and proud to be a partner for the gathering of cycling enthusiasts at all levels coming from all areas of Quebec. V&eacute;lo Mag will be drawing 250 three-issues subscriptions of its magazine amongst the participants who will have registered before July 1, 2012.</p>
<p>Date and starting time: August 12, 2012 at 10:00<br />Distance: 110 km<br />Start location: Centre Sportif Alphonse-Desjardins in Trois-Rivi&egrave;res<br />Arrival: Louis Garneau Sports factory in Saint-Augustin-de-Desmaures<br />Registration fee: $125, including the chrono chip and a cyclist jersey of a $90 value</p>
<p>The event&rsquo;s organizer, the Grand Prix cycliste de Beauce, plans to welcome a total of 2,000 cyclists, which will double the funds donated to the Friends of the Elderly (Les petits fr&egrave;res des Pauves) organization.</p>
<p>You can register online now at quebecgranfondo.com or by giving a phone call to the Louis Garneau Sports team at (418) 878-2130.</p>]]></description>
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<title>LOUIS GARNEAU SIGNS CURRENT WORLD CHAMPION, CRAIG ALEXANDER</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86326</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86326</guid>
<pubDate>Fri, 13 Jan 2012 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Louis Garneau is proud to announce the apparel sponsorship of Current and 5X Ironman World Champion, Craig Alexander.&nbsp; Alexander won the 2008, 2009, and 2011 Ironman World Championships and currently holds the record for the fastest World Championship Course Record.&nbsp; Alexander is also the 2006 and 2011 Ironman 70.3 World Champion.</p>
<p>&nbsp;"It was an honor for us to produce the triathlon kit that Craig raced with at the 2011 &nbsp;Ironman World Championships. &nbsp;Our gear proved its ability to provide Craig with an aerodynamic advantage while not compromising comfort or breathability, two crucial factors that impact an athlete's performance.&nbsp; We are so happy to further this partnership and continue to revolutionize the triathlon marketplace with innovative gear designed to function," comments Pierre Perron, Global Marketing Director for Louis Garneau.</p>
<p>Craig's kit as worn at the 2011 Ironman World Championships in Kona was part of the Louis Garneau Custom Elite Collection that features the Lazerband leg cuff which is laser cut and seamless to reduce wind resistance, offer a second-skin feel, and provide a full range of motion.&nbsp; The dimpled mesh construction of the Tritek fabric offered the airflow and moisture evaporation needed to handle the heat, sweat, and conditions of the Kona field.&nbsp; The Elite Lazer Tek kit is available for teams and clubs in various options to meet your needs.&nbsp; <em>"Quite simply - this is the most comfortable kit I have ever raced in.&nbsp; From the first time I put it on, I knew the comfort and the fit were ideal for Ironman racing and I was eager to break it in on race day in Hawaii</em>, " claimed Alexander.&nbsp;</p>]]></description>
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<title>LOUIS GARNEAU DONATES $30,000 TO THE FRIENDS OF THE ELDERLY ORGANIZATION</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86207</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86207</guid>
<pubDate>Fri, 23 Dec 2011 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Louis Garneau proudly announced today that the profits generated by the Cyclosportive Garneau-Cascades, in the amount of $30,000, have been donated to the Friends of the Elderly organization. Mr. Garneau also wishes to extend his thanks to Messrs. Laurent Lemaire, Chairman of the Board of Cascades Inc., and Pierre Karl P&eacute;ladeau, President and CEO of Qu&eacute;b&eacute;cor Inc., for their involvement in the success of the Cyclosportive of August 14, 2011.</p>
<p>&ldquo;This is the best time of the year to give, in my opinion. However, we must not forget that these people are isolated all year long, not only during the Holidays, even if we do think more of lonely people during times of reveling. Life has given me a lot and I try to give back as much as I can&rdquo;, says an obviously moved Louis Garneau.</p>
<p>This amount will help pay for work that needs to be done on the Friends of the Elderly cottage of Lac St-Joseph. This cottage started operating in 2005 and its goal is to enable isolated people adged&nbsp;75 and&nbsp;more to enjoy some good times in one of the most beautiful sites in the Quebec City area. The activities organized there by the organization let lonely elderly people enjoy nature with volunteers who take good care of them.</p>
<p>Louis Garneau first got involved with the Friends of the Elderly organization approximately 15 years ago with well-known comedians such as Mrs. Juliette Huot and Messrs. Jean Besr&eacute; and Paul H&eacute;bert. Louis Garneau supports the organization in several ways among which the donation of the profits generated by the annual Cyclosportive Garneau-Cascades. In 2012, the event will be held on August 12 and hopes to see as many as 2,000 participants, which would double the amount of the donation remitted every year to the Friends of the Elderly organization.</p>
<p>From left to right : Louis Garneau, President of Louis Garneau Sports and Pascal Fournier, Director of the Friends of the Elderly organization, Quebec Chapter.</p>]]></description>
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<title>CARBON PRO TEAM SHOES COMING SOON!</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86191</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#86191</guid>
<pubDate>Fri, 02 Dec 2011 00:00:00 -0800</pubDate>
<description><![CDATA[<p>The Louis Garneau Carbon Pro Team shoes offer the latest in shoe technology for an optimized performance. The X-Lite outsole is our lightest outsole with added ventilation that does not compromise stiffness and is designed for racers. Not only is the outsole superlight, the thin design achieves a position that is closer to the pedal and therefore offers increased power. The rear heel features HRS-300 technology. This technology is an internal polymer system that secures the foot in place, optimizes fit, and reduces loss of power through slippage. The three straps (two Velcro, one ratchet) are physiologically designed for unsurpassed comfort providing pressure point relief and a secure fit that holds the foot in place and works in cooperation with the HRS-300 technology to increase power transfer. The insoles have Ice-Fil's moisture control technology. The fibers react to perspiration and convert sweat to a refrigerant to keep your feet cool and dry.
<p>Thomas Voeckler, David Veilleux, and other professional athletes will be riding the Carbon Pro Team shoe for the 2012 season.</p>
<p>The Carbon Pro Team shoe is available in Red and Black, retails for $329.99, and expected to hit stores in January.</p>
</p>]]></description>
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<item>
<title>PICK.PAY.RIDE - LOUIS GARNEAU'S NEW ONLINE ORDERING SOLUTION</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#35524</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#35524</guid>
<pubDate>Tue, 25 Oct 2011 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau is happy to announce the launch of Pick Pay Ride, the new individual team member online ordering system for Louis Garneau Custom.&nbsp; The new online system will feature the ability for team coordinators to manage orders and collect payment from team members.&nbsp; "Online Ordering Systems are becoming common in the custom apparel business, but through consulting with teams we have determined that many of them are not on target," remarks Pierre Perron, International Marketing Director for Louis Garneau. &nbsp;The Pick Pay Ride System differs from competitors online ordering systems in the following ways:</p>
<ul type="disc">
<li><em><strong>2-Step Process</strong></em>:&nbsp; PPR allows teams to choose a 1 or 2 step process. &nbsp;The 2-step process allows team coordinator to survey their teams or clubs for prospective interest and choices of apparel before offering a final order. &nbsp;"We have found that one of the biggest obstacles teams face is making the decision as a group what chamois, fabric, and styles to pick. &nbsp;Our system allows for teams to really start by asking the team, &lsquo;what do you want to order?" notes Marie-Andree Vezina, Marketing Manager for Louis Garneau.&nbsp; This additional step can be superseded by advancing to the 1-step process which allows teams to immediately enter the payment stage. </li>
</ul>
<ul type="disc">
<li><em><strong>Collecting Dues</strong></em>: In addition to ordering Louis Garneau Custom Apparel, the PPR System also functions as a portal for team coordinators to collect dues from their members. &nbsp;Dues can be added to custom orders as mandatory items and after checkout, dues will be sent directly to the team manager. &nbsp;This option really makes PPR an all-inclusive team organization center. </li>
</ul>
<ul type="disc">
<li><em><strong>Static Links</strong></em>: The PPR System has the ability to offer a static link to the team's store. &nbsp;This html link can be posted on social media sites or emailed to friends and familys to help generate larger orders. &nbsp;In addition to static links communication with team members can be done through the system by importing address books. </li>
</ul>
<ul type="disc">
<li><em><strong>Automatic Order Deadlines</strong></em>: With PPR, the team manager determines order deadlines.&nbsp; These deadlines help organize the workflow and insure the order is timely. </li>
</ul>
<p>"We are excited to launch the PPR System. &nbsp;We are confident in the benefits this system will provide our teams and make it another reason why to choose Garneau," notes Perron. &nbsp;The PPR System is available now to teams and clubs in the United States with a version for the Canadian market coming soon. &nbsp;For more information contact Louis Garneau Custom at <a title="mailto:teamusa@louisgarneau.us" href="mailto:teamusa@louisgarneau.us">teamusa@louisgarneau.us</a></p>
<p>&nbsp;</p>]]></description>
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<title>LOUIS GARNEAU LAUNCHES THE CARVE HELMET</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#35517</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#35517</guid>
<pubDate>Tue, 18 Oct 2011 00:00:00 -0700</pubDate>
<description><![CDATA[<p>New for 2012, the Carve helmet is lightweight, highly ventilated, and offers super protection for mountain bikers. The MSB technology (a monocoque structural base at the base of the helmet that reinforces the perimeter for enhanced protection) along with a fully bonded back spread the shock of impacts, provides support, and enables the helmet to be lightweight. Highly inspired by the Exo-Nerv technology seen in earlier Louis Garneau helmets, the U=Bar technology is made with U-shaped plastic ribs that are folded 6 times. These ribs act like a complex ekoskeleton that reinforces the helmet's structure. The Patented Spiderlock Pro Retention, hailed as one of the best in the cycling industry, allows the user to adjust the helmet with only one hand to ensure safety while on the bike. The Carve comes with a removable visor that is specifically designed for the helmet. "Helmets have three criteria that need to be met: It needs to be safe, it needs to be ventilated, and it needs to be lightweight. Often these criteria go against each other, but by utilizing patented technology we are able to achieve all three and offer an amazing stylish mountain bike lid," comments Pierre Perron, International Marketing Director.</p>
<p>The Carve helmet will be available in January and retails for $84.99.</p>
<p>&nbsp;</p>]]></description>
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<title>LOUIS GARNEAU LAUNCHES THE MONDO EVO JERSEY AND BIBSHORT</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#35518</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#35518</guid>
<pubDate>Sun, 02 Oct 2011 00:00:00 -0700</pubDate>
<description><![CDATA[<p>This year, Louis Garneau will debut the Mondo Evo Jersey and Bibshort.&nbsp; Designed for performance, the jersey offers an aerodynamic fit and design with details such as Aero Lazer Band sleeves which are laser-cut and hemless for a smooth transition from the fabric to the skin.&nbsp; The jersey is superlight and thin giving a second-skin feel.&nbsp; The Mondo Evo Bib is made with Cell-Ion fabric which has been clinically tested to increase blood flow and blood oxygen levels in the body.&nbsp; It has clinically been proven to relieve pain, increase comfort, and aid in healing.&nbsp; It balances body temperature to help athletes achieve maximum performance.&nbsp; Reflective accents have been added on both the jersey and bib to promote safety and visibility to traffic when riding and training.&nbsp; The innovative 4Motion chamois combines 3D pre-shaped wings and a deep split at the back bridged by ventilated mesh to provide a multi-directional motion and amazing comfort.&nbsp; Central channel is shaped to relieve pressure, and the chamois has a high-tech bacteriostatic carbon top sheet.</p>
<p>The Mondo Evo Jersey retails at $159.99, and the Mondo Evo Bib retails at $189.99.&nbsp; Both styles will be available in October at your local Louis Garneau Retailer.</p>
<p>&nbsp;</p>]]></description>
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<title>VORTTICE SPEED SUIT AND VORTTICE HELMET AT THE TOUR DE FRANCE</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#34018</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#34018</guid>
<pubDate>Fri, 22 Jul 2011 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Some of the most innovative technology in the Louis Garneau Collection will appear on Team Europcar at Saturday's Tour de France Individual Time Trial.&nbsp; Louis Garneau sponsors helmets and apparel to Team Europcar, and some riders, such as Thomas Voeckler are riding Louis Garneau shoes and optics.</p>
<p>On Saturday, Team Europcar will ride the Aero Skin which was developed specifically for time trials and aerodynamics.&nbsp; The suit is designed with Speed Tech fabric that has a dimpled mesh construction to improve aerodynamics for speeds ranging from 25 to 70 km/h.&nbsp; The fabric is also certified compressive and offers extreme ventilation.&nbsp; The leg openings feature the Aero Lazer Band technology.&nbsp; Engineered for aerodynamics, the single-piece band is laser-cut and hemless for a smooth aerodynamic transition from the fabric to the skin while also being muscle supportive and maintaining position.&nbsp;</p>
<p>The Aero Skin is part of the Louis Garneau Custom Collection and can be designed with your team's graphics and logos.&nbsp; The same technology will be implemented into the Vorttice Speed Suit which will be available at your local Louis Garneau Retailer in Early 2012.&nbsp; MSRP: $ 249.99</p>
<p>Team Europcar will also be wearing the Louis Garneau Vorttice helmet.&nbsp; The Vorttice debuted on the market this year and can also be seen on the heads of some of the world's best athletes including Current Ironman World Champion, Mirinda Carfrae.&nbsp; The Vorttice helmet has a texturized surface on the front of the helmet similar to that of a golf ball.&nbsp; This surface helps to achieve better laminar airflow.&nbsp; Small blades at the top of the helmet create vortices that energize the laminar layer resulting in improved performance.</p>
<p>In order to avoid hindering aerodynamics, the vent opening must be strategically positioned.&nbsp; When the cyclist is riding straight forward the air must change direction to skirt around the helmet.&nbsp;&nbsp; This creates a high pressure zone in the front of the helmet, making it the perfect place to position the vent.&nbsp; Air goes in at high speeds, moves around the head through the evacuation channels, and out by the back opening.&nbsp; Heat produced by the cyclist's head is then wicked out through the back.&nbsp; The internal padding features Ice-fil technology that converts sweat to a refrigerant to maintain optimum comfort.&nbsp;</p>
<p>The Vorttice will be available in September 2011, and new for 2012, an all black version will be available in December 2011.&nbsp; MSRP: $249.99 and $259.99 for the Black Knight version.</p>]]></description>
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<title>LOUIS GARNEAU LAUNCHES THE TRI-300 TRIATHLON SHOE</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33951</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33951</guid>
<pubDate>Fri, 15 Jul 2011 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau has done it again. This time Louis Garneau will be introducing a new triathlon shoe, the Tri-300, which will surpass all existing triathlon shoe technology found on the market today. These shoes will serve as the second generation custom-fitting triathlon shoe from Louis Garneau expected to hit shelves in December 2011.&nbsp;</p>
<p>A Power Flex Strap system is a vented offset positioned straps that extends from the inside arch to the outer tendons to secure placement and reduce pressure.&nbsp; The strap is stiff and rubberized for quick and efficient transition.&nbsp;</p>
<p>The Tri-300 offers a perfect fit for all riders through our 100% heat moldable using a home conventional oven.&nbsp;&nbsp;</p>
<p>An Exo-Jet Carbon outsole with silver fibers to reflect heat and flexible carbon arch supports for comfort.</p>
<p>Detailing is perfected and allows you to shave seconds with a rear puller with reflector.&nbsp; Our stiffest to date and super easy to grab rear pull hoop is anchored from the bottom of the heel for an efficient and quick pull-on.&nbsp; The vertical opening is wide enough to accommodate two fingers and thumb.</p>
<p>Look for athletes Joe Gambles and Chris Legh to be wearing their Louis Garneau Tri-300 as they cross the Ironman 70.3 World Championship finish line in September!</p>]]></description>
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<title>THOMAS VOECKLER OF EUROPCAR PROFESSIONAL CYCLING TEAM IS BACK IN YELLOW!</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33940</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33940</guid>
<pubDate>Mon, 11 Jul 2011 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Thomas Voeckler of Europcar Professional Cycling Team is back in yellow!&nbsp; The former French National Champion wore the jersey for ten days during the 2004 Tour de France, and earned it once again after Stage 9 of this year's Tour de France.&nbsp; Voeckler is now 1:49 ahead of Luis Leon Sanchez Gil of Rabobank Cycling team in the overall standings.&nbsp;</p>
<p>On Tuesday, Voeckler will embark on his 11<sup>th</sup> day in history wearing the yellow jersey during the Tour.&nbsp; He will also be outfitted in Special Edition Yellow Quartz Helmet, Yellow Carbon X-Lite Shoes, Yellow Speed Storm Optics,and a Yellow Custom Lazer Cut Bib all from Louis Garneau.</p>
<p>Louis Garneau is the only manufacturer to have the complete cycling solution (helmets, shoes, optics, and apparel) on one team in this year's Tour de France.&nbsp; "For us this is a dream, we have yellow fever right now.&nbsp; Racing is part of our company's DNA, so we are thrilled to be part of this victory with Team Europcar and Thomas Voeckler" remarks Pierre Perron, International Marketing Director at Louis Garneau.&nbsp;</p>]]></description>
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<title>LOUIS GARNEAU OFFICIAL HELMET SPONSOR OF MIRINDA CARFRAE</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33761</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33761</guid>
<pubDate>Fri, 15 Apr 2011 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau is pleased to announce the helmet sponsorship of Current World Champion, Mirinda Carfrae. Carfrae won the 2010 Ford Ironman World Championships wearing a Louis Garneau Chrono-Leggera, and this year, Carfrae will be racing in the new windtunnel tested Vorttice helmet. Louis Garneau has proven their strength as a leader in helmets outfitting some of the world's best triathletes including: Chrissie Wellington, Joe Gambles, Samantha McGlone, and team TBB. In 2010, Louis Garneau was also ranked #1 at the Kona Helmet Count.<br />"After using a Garneau helmet for a number of years, I am thrilled to have become an official member of the Garneau family. I spent a whole day in the wind tunnel with Felt and found the Vorttice to be the most aerodynamic helmet on the market, but what has impressed me most is its ability to keep my head cool-which of course is hugely important when you consider the risks of overheating in races like Kona", remarks Carfrae.
<p>"We are excited to work with Mirinda", notes Pierre Perron, International Marketing Director at Louis Garneau. "Working with athletes of her caliber is the only way we can hold our position as #1 in triathlon helmets. We have windtunnel tested the Vorttice helmet and know the aerodynamic strength it has. With the help of professional athletes, we will work to convey this message to all levels of triathletes."</p>
<p>The Vorttice helmet is a true revolution in aerodynamic helmets designed to be faster than the competition. Unlike any other aero helmet, proven dimpled technology at the front of the helmets causes air to flow closely to the helmet. When hitting the "Vortex Generator" at the top of the helmet, the air is accelerated again so it can glide along to the end of the helmet and eliminate air disturbances. The unique "air intake" situated at the highest pressure point on the helmet directs the air along the 3 evacuation channels, keeping the rider cool and directing the flow of air through and out the helmet. When the cyclist is riding straight forward, the air must change direction to skirt around the helmet. This creates a high pressure zone in front of the helmet making it the perfect place to position the vent. Air goes in at high speed, moves around the head through internal evacuation channels and exits at the back opening. Heat produced by the cyclist's head is then wicked out through the back. Designed to improve aerodynamic performance, the Vorttice lens is ventilated and included with the helmet. The shape of the helmet, the air intake system and the Vortex Generator prove to be exceptional at managing winds from all directions allowing athletes to go faster while spending less energy.</p>
</p>]]></description>
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<title>WORLD CHAMPION IN LOUIS GARNEAU VORTTICE</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33751</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33751</guid>
<pubDate>Fri, 08 Apr 2011 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau has been the apparel sponsor of the Canadian Cycling Association for over 25 years. After proving the results of the new Louis Garneau Vorttice Helmet at the National Research Council Wind Tunnel in Ottawa, Ontario, the Canadian National Women's Track Team set out on the World Championships in the Netherlands.
<p>Tara Whitten took her second consecutive title at the Women's Omnium. The omnium is a multiple-race event and with races held back to back with little time for recovery. Omniums are known as one of the most grueling events in track racing and this format will debut at the 2012 Olympic Games for which Whitten is preparing. Post victory, champion Tara Whitten noted: "Louis Garneau has been a long-time supporter of Canadian Cycling and I am excited about the new technology and testing that has gone into the Vorttice helmet."</p>
<p>"We have produced apparel for the Canadian Cycling Association for over 25 years because Louis Garneau is the cycling solution and offers a complete selection of cycling products including helmets, shoes, and apparel. It was an objective of ours to work towards getting Canada's best athletes in Louis Garneau helmets. The significance of aerodynamics in track racing made the Vorttice a perfect choice for the Women's Track Team," notes International Marketing Director, Pierre Perron. The Vorttice helmet complete with aerodynamic lenses has been wind tunnel tested and proven as the most efficient aero helmet available. "Dimpled technology, a unique air intake, a funneled back channel for ventilation, and vortex generator technology is more advanced and unlike standard aero helmet technology on the market right now," remarks Perron. "The UCI World Track Championship was a perfect opportunity for us to let this technology prove itself."</p>
</p>]]></description>
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<title>LOUIS GARNEAU  NOW AVAILABLE IN THE UNITED KINGDOM</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33575</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33575</guid>
<pubDate>Mon, 31 Jan 2011 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Louis Garneau products will now be available through the United Kingdom.&nbsp; Louis Garneau products will be carried throughout all Evans Cycles stores.&nbsp; Evans Cycles has a deep history in the cycling industry lasting over 90 years.&nbsp;&nbsp; With over 40 stores throughout the UK, Evans Cycles is the UK's largest quality cycle retailer, stocking the widest range of products and brands.</p>
<p>&nbsp;</p>
<p>"Louis Garneau has been focused on developing the European market. The United Kingdom is strategic in this process due to its economy and similarity of the Independent Bicycle Dealer retail structure to that of North America. Evans Cycles was the ideal candidate with retail coverage throughout the country, e-commerce and mail order sales, and a strong online presence via social media, a blog, and their own website," remarks Bruno-Luc Gauthier, International Sales Manager for Louis Garneau.</p>
<p>&nbsp;</p>
<p>Louis Garneau triathlon products will reach the UK in selected stores beginning in April, and cycling products will be soon to follow in all Evans Cycles stores by September 2011.&nbsp; "I am excited to be working with a market leader in Cycle apparel and look forward to introducing Louis Garneau's innovation and value to the UK market", added Paul Markland, Clothing Buyer for Evans Cycles.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>In addition, the relationship with Evans Cycles will also allow Louis Garneau Custom to be available in the United Kingdom to all teams and cycling clubs directly through Louis Garneau.&nbsp; Louis Garneau has one of the most extensive and technological custom apparel and helmet programs worldwide and is the leader of custom apparel in North America.&nbsp;</p>]]></description>
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<title>LOUIS GARNEAU ANNOUNCES HELMET AND SHOE SPONSORSHIP OF JOE GAMBLES</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33571</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33571</guid>
<pubDate>Fri, 21 Jan 2011 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Louis Garneau is proud to announce the helmet and shoe sponsorship of the 2009 Ironman 70.3 Athlete of the Year, Joe Gambles. Gambles will be riding the Louis Garneau Vorttice Helmet and Carbon Tri HRS shoes for the 2011 Season. In 2010, Gambles wore both products to his first Ironman win in Wisconsin and backed that performance up at the 2010 Foster Grant Ironman 70.3 World Championship with a 4th place finish and the fastest bike split of the day.
<p>"I am very excited to become officially part of the Louis Garneau team. As a professional athlete, I am always looking for the best equipment and Louis Garneau are leading the way in the advancement of cycling shoes and helmets for both the triathlon and road elite market. I look forward to a long-term relationship where I am able not only to represent the brand well through my racing but also be part of the development and innovation that Louis Garneau is renowned for." remarks Gambles.</p>
<p>The Vorttice helmet is a true revolution in aerodynamic helmets designed to be faster than the competition. Unlike any other aero helmet, proven dimpled technology at the front of the helmets causes air to flow closely to the helmet. When hitting the "Vortex Generator" at the top of the helmet, the air is accelerated again so it can glide along to the end of the helmet and eliminate air disturbances. The unique "air intake" situated at the highest pressure point on the helmet directs the air along the 3 "evacuation channels" keeping the rider cool and directing the flow of air through and out the helmet. When the cyclist is riding straight forward, the air must change direction to skirt around the helmet. This creates a high pressure zone in front of the helmet making it the perfect place to position the vent. Air goes in at high speed, moves around the head through internal evacuation channels and exits at the back opening. Heat produced by the cyclist's head is then wicked out through the back. Designed to improve aerodynamic performance, the Vorttice lens is ventilated and included with the helmet. The shape of the helmet, air intake system and vortex generator prove to be exceptional at managing winds from all directions allowing athletes to go faster while spending less energy.</p>
<p>The Carbon Tri HRS shoes are our most accomplished triathlon shoe to date. The perfect balance between the triathlon specific needs and raw performance without sacrificing comfort. The reverse power belt is super fast in transition, without compromising support and it increases stiffness for maximum power transfer. The heel retention strap maintains the heel in place while power stroke, maximizing power transfer. CFS 100% moldable upper, breathable laminated micro fiber leather complete upper that provides a custom fit for ultimate comfort and maximum power transfer and support. The molded toe box bumper and heel cup maintain the shape of the shoe during transition while providing ventilation and stiffness.</p>
</p>]]></description>
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<title>LOUIS GARNEAU ANNOUNCES HELMET SPONSORSHIP OF SAMANTHA MCGLONE</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33570</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33570</guid>
<pubDate>Thu, 20 Jan 2011 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Louis Garneau is proud to announce the helmet sponsorship of pro triathlete, Samantha McGlone. Samantha McGlone has been racing professionally for 9 years. First as short course ITU athlete where she represented Canada at the Olympic Games in Athens 2004, then on to long course where she was the 2006 Ironman 70.3 World Champion and 2nd at the 2007 Ironman World Championships and 2007 IM 70.3 World Championships. She won Ironman Arizona in a new course record in 2009 and was US Pro Champion for Ironman 70.3 in Texas.
<p>"I have been racing in the LG Superleggera for the past few seasons and it is the lightest, most comfortable aero helmet I have ever tried. For daily training and extra hot races like the Hawaii Ironman I use the Diamond - it's so light and well ventilated I forget it's even there! I am excited to be partnering with LG in 2011. Their years of research and attention to detail is evident in all of their products and makes them leaders in the industry," notes McGlone.</p>
<p>"The helmets we have on the market right now offer the most aerodynamic, lightweight, and ventilated options available for athletes. While we are unsure exactly which style McGlone will be racing in this year, we are working to get her riding with the new Vorttice and X-Lite helmets," remarks Pierre Perron, International Marketing Director for Louis Garneau.</p>
<p>The Vorttice helmet is a true revolution in aerodynamic helmets designed to be faster than the competition. Unlike any other aero helmet, proven dimpled technology at the front of the helmets causes air to flow closely to the helmet. When hitting the "Vortex Generator" at the top of the helmet, the air is accelerated again so it can glide along to the end of the helmet and eliminate air disturbances. The unique "air intake" situated at the highest pressure point on the helmet directs the air along the 3 "evacuation channels" keeping the rider cool and directing the flow of air through and out the helmet. When the cyclist is riding straight forward, the air must change direction to skirt around the helmet. This creates a high pressure zone in front of the helmet making it the perfect place to position the vent. Air goes in at high speed, moves around the head through internal evacuation channels and exits at the back opening. Heat produced by the cyclist's head is then wicked out through the back. Designed to improve aerodynamic performance, the Vorttice lens is ventilated and included with the helmet. The shape of the helmet, air intake system and vortex generator prove to be exceptional at managing winds from all directions allowing athletes to go faster while spending less energy.</p>
<p>The Louis Garneau X-Lite Helmet is the lightest helmet on the market without compromising the retention system. Through patent pending U-Bar technology, U-shaped ribs that are folded six times create a complex exoskeleton to reinforce the helmet's structure. A super lightweight helmet stabilizing device is fitted with the webbing system and can be fully adjusted using only one hand. Super MSB technology is a ring-shaped protection at the base of the helmet to reinforce the perimeter for enhanced protection. All of these details make the X-Lite helmet not only seconds saving, not only ultra light, but they make the helmet safe and do not compromise the need for protection.</p>
</p>]]></description>
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<title>LOUIS GARNEAU LAUNCHES EUROPCAR PROFESSIONAL CYCLING CUSTOM KIT AND CUSTOM HELMET</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33566</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33566</guid>
<pubDate>Thu, 13 Jan 2011 00:00:00 -0800</pubDate>
<description><![CDATA[<p>With the 2011 cycling season gearing to start, there are so many factors that make the launch of the Europcar Professional Cycling Team Custom Kit and Helmet an early victory.</p>
<p><img title="http://stage.louisgarneau.com/img/david3.jpg" src="/img/david3.jpg" alt="http://stage.louisgarneau.com/img/david3.jpg" width="495" height="335" /></p>
<p>Most notable is the fact that Louis Garneau is the only manufacturer on the pro racing scene providing both apparel and helmets to one team. This ability is significant in that time spent in windtunnels and studying body acceleration has been maximized to design both helmets and apparel that function and enhance aerodynamic performance. "This year, more than ever, we have a kit designed to exceed any standards on cycling apparel," remarks Pierre Perron, International Marketing Director.<img title="http://stage.louisgarneau.com/img/jersey.jpg" src="/img/jersey.jpg" alt="http://stage.louisgarneau.com/img/jersey.jpg" width="495" height="233" /></p>
<p>The study of wind resistance specific to a cyclist's position led to the design and technology of the Mondo Jersey. The re-engineered jersey has multipe zones and adaptive technology to correspond with airflow direction and penetration. Speed Tech shoulder panels reduce frontal pressure and cut wind resistance at the most strategic locations on a rider's body through a dimpled, textured fabric surface. Seam placement and panels have been precisely engineered to offer a streamlined impenetrable fit that improves human efficiency. The sleeves' Aero Lazer Band is laser-cut and seamless to reduce wind resistance, offer a second-skin feel, and provide a full range of motion. An underarm cooling zone of Power Mesh enhances comfort required so athletes remain competition focused.</p>
<p><img title="http://stage.louisgarneau.com/img/bib.jpg" src="/img/bib.jpg" alt="http://stage.louisgarneau.com/img/bib.jpg" width="495" height="416" /><br />The Louis Garneau Lazer Cut Bib is engineered with a laser-cut, seamless Aero Lazer band, which provides a second skin feel, smooth transition, and performance enabling muscle support. The 4Motion chamois's innovative design combines 3D preshaped wings and deep split at the back bridged by multidirectional motion and amazing comfort. Multi-thickness perforated high density foam maintains shape while offering moisture vaporization. Central channel shape relieves pressure from the urethra. This bib has been designed based on biomechanical studies of the cyclist's body and needs for comfort and performance.</p>
<p style="text-align: center;"><img title="http://stage.louisgarneau.com/img/quartz1.jpg" src="/img/quartz1.jpg" alt="http://stage.louisgarneau.com/img/quartz1.jpg" width="175" height="189" /></p>
<p>The team will be riding a selection of Louis Garneau helmets this year including the Diamond, the Vorttice, and the Quartz. The Quartz sets itself apart with enormous ventilation channels made possible by the MSB technology (a monocoque structural base at the base of the helmet that reinforces the perimeter for enhanced protection) and also by Composite Reinforcements that spread the shock of impacts, provide support, and are lightweight. The Patented Spiderlock Elite Retention, hailed as one of the best in the cycling industry, allows the user to adjust the helmet with only one hand to ensure safety while on the bike. It can be angle adjusted and also provided with ergonomic foam padding. Also notable is the Evacuation Channel technology. "When we build a helmet, we take into account airflow, since the heat of the rider's head must be evacuated in order to maintain performance. Moisture channels are designed to let the air in the front of the helmet flow through the helmet and exit at the back to efficiently keep the head cool," remarks Pierre Perron.</p>]]></description>
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<title>LOUIS GARNEAU FAIT DON DE 25 000 $ &#192; L&#8217;ORGANISME LES PETITS FR&#200;RES DES PAUVRES</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33410</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33410</guid>
<pubDate>Thu, 16 Dec 2010 00:00:00 -0800</pubDate>
<description><![CDATA[<p>C&rsquo;est avec un immense plaisir que Louis Garneau annonce les profits g&eacute;n&eacute;r&eacute;s par la Cyclosportive Garneau-Cascades et ses &oelig;uvres caritatives. C&rsquo;est un montant de 25 000 $ que Louis Garneau a fi&egrave;rement remis aux intervenants de l&rsquo;organisme &laquo; Les petits fr&egrave;res des Pauvres &raquo;. Monsieur Garneau tient &eacute;galement &agrave; remercier Laurent Lemaire, pr&eacute;sident du conseil d'administration de Cascades inc. et Pierre Karl P&eacute;ladeau, pr&eacute;sident et chef de la direction de Qu&eacute;becor inc., pour leur grande implication dans la r&eacute;ussite de la Cyclosportive du 15 ao&ucirc;t dernier.</p>
<p>&laquo; Pour moi, c&rsquo;est le meilleur moment de l&rsquo;ann&eacute;e pour donner. Par contre, il ne faut pas oublier que ces gens sont dans l&rsquo;isolement &agrave; tout moment et non seulement durant la p&eacute;riode des f&ecirc;tes. Il faut toutefois avouer que lors des p&eacute;riodes de r&eacute;jouissance, on a toujours une pens&eacute;e particuli&egrave;re pour les gens qui sont seuls. La vie m&rsquo;a beaucoup donn&eacute; et j&rsquo;essaie de lui rendre un peu de ses bienfaits &raquo;, souligne avec &eacute;motion Louis Garneau.</p>
<p>Ce montant permettra, entre autres, d&rsquo;effectuer des r&eacute;novations au chalet des vieux amis au lac St-Joseph. Le chalet des petits fr&egrave;res des Pauvres a d&eacute;but&eacute; ses activit&eacute;s en 2002. Il a pour but de permettre aux personnes isol&eacute;es, &acirc;g&eacute;es de 75 ans et plus, de passer du temps en plein air dans un des plus beaux sites de la r&eacute;gion de Qu&eacute;bec. Les diverses activit&eacute;s, mises en &oelig;uvre par l&rsquo;organisation, permettent aux gens dans l&rsquo;isolement de mettre le nez dehors et de s'entourer de la nature et de gens qui peuvent s&rsquo;occuper d&rsquo;eux.&nbsp;</p>
<p>Louis Garneau a commenc&eacute; &agrave; s'impliquer dans l'organisation Les petits fr&egrave;res des Pauvres, il y a environ quinze ans, en compagnie de com&eacute;diens bien connus, Jean Besr&eacute;, Juliette Huot et Paul H&eacute;bert.&nbsp; Louis Garneau appuie l&rsquo;organisme de diff&eacute;rentes mani&egrave;res, entre autres, par la remise des profits amass&eacute;s annuellement lors de la Cyclosportive Garneau Cascades.&nbsp; En 2011, l&rsquo;&eacute;v&eacute;nement se tiendra le 14 ao&ucirc;t.</p>
<p>Sur la photo, de gauche &agrave; droite, on retrouve Pascal Fournier, directeur de la fraternit&eacute; de Qu&eacute;bec chez Les petits fr&egrave;res des Pauvres, monsieur Paul H&eacute;bert acteur qu&eacute;b&eacute;cois et porte-parole pour l'organisme pour la r&eacute;gion de Qu&eacute;bec et Louis Garneau, pr&eacute;sident de Louis Garneau Sports.</p>]]></description>
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<title>LOUIS GARNEAU ANNOUNCES HELMET AND APPAREL SPONSORSHIP OF EUROPCAR PROFESSIONAL CYCLING TEAM</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33319</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#33319</guid>
<pubDate>Thu, 02 Dec 2010 00:00:00 -0800</pubDate>
<description><![CDATA[<p>Louis Garneau is proud to announce the clothing and helmet sponsorship of the UCI Continental Pro Team, Europcar Professional Cycling Team.&nbsp; The two-year deal will set a landmark in Louis Garneau history as the first time both helmets and clothing&nbsp; will appear on a team in the Pro Tour.</p>
<p>&nbsp;</p>
<p>"For years, Louis Garneau has been producing some of the most technical gear on the market.&nbsp; This sponsorship will strengthen our credibility as we test and prove our apparel and helmets through the collaboration of the world's best athletes," remarks International Marketing Director, Pierre Perron.</p>
<p>&nbsp;</p>
<p>The&nbsp;team will be led by&nbsp;French National Road Race Champion, Thomas Voeckler, who is known for his climbing abilities and held the Leader jersey for Mountains Classification through five stages of the 2008 Tour de France. Most recently, Voeckler placed 1st at the inaugural Grand Prix de Qu&eacute;bec.</p>
<p>&nbsp;</p>
<p>Also riding for Europcar is 7X Canadian National Champion, David Veilleux. Veilleux even won the 2010 USA Cycling National Professional Criterium Championship though he could not hold the title.&nbsp; Louis Garneau has had the opportunity to work with Veilleux throughout the milestones in his racing career.&nbsp; First as part of the Canadian Cycling Association of which Garneau has been a long-time sponsor.&nbsp; Garneau also helped implement his transition to the US Pro Racing circuit with his joining the roster of Jittery Joe's Professional Cycling Team in 2007.&nbsp;&nbsp;His addition to the roster of a UCI Pro Continental team will be another step in Veilleux's career.&nbsp; " I'm pleased to join a world-class team since this will help in my development. Also, knowing that I'm going to ride Garneau helmets and apparel gives me confidence. That gear are some of the most technological on the market. My sponsorship with Garneau started when I first entered sports when I was around 15. It's like going back home, and I will be very glad to tell them about my experience in order to help them keep developing amazing products.," says Veilleux.</p>
<p>&nbsp;</p>
<p>"Our&nbsp;relationship with Louis Garneau and the past helmet sponsorship of the Bouygues Telecom Professional Cycling Team&nbsp;from 2005-2008&nbsp;has always been a positive factor in the history of our team.&nbsp; This year, we strengthen our relationship and bring Louis Garneau helmets and apparel to the team.&nbsp; Louis Garneau is one of the few manufacturers outfitting teams with helmets and apparel, and also one of the few manufacturers producing helmets and apparel at that caliber of technology.&nbsp; When presented with one of the fastest TT helmets and one of the lightest road helmets, we immediately knew it was good to be back with Garneau," remarks Jean-Rene Bernaudeau, manager since 2000.</p>
<p>&nbsp;</p>
<p>The team will debut their season at the Tour of Gabon on January 25th, 2011</p>]]></description>
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<title>LOUIS GARNEAU #1 IN AERO HELMETS.</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32253</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32253</guid>
<pubDate>Wed, 27 Oct 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau stood out in the triathlon industry at the 2010 Ironman World Championship. The first victory for Garneau took place off the course the day before the race. Louis Garneau topped the list for the Aero Helmet Count pushing out Giro for the first year ever. The count gives the industry a scope of the previous year's buying trends and an idea of who the players will be for the following year.</p>
<p>Louis Garneau helmets also domed the heads of 4 of the Top 15 spots, pro men and pro women, including team TBB athlete, Caroline Steffen. Steffen's placed 2nd Overall for Pro Women and had the 4th fastest bike split of 4:59:23. Steffan chose the Louis Garneau Diamond for her race which was also chosen by Chrissie Wellington in the 2009 Ironman World Championships. The Diamond helmet is known and selected by pro triathletes for the extreme ventilation and heat evacuation.</p>
<p><strong>2010 Ironman World Championship Aero helmets</strong><strong><br /></strong>Garneau : 223 <br />Giro : 221 <br />Rudy Project : 114 <br />Specialized : 62 <br />Lazer : 57 <br />Others : 29 <br />Spiuk : 28 <br />Bell : 27 <br />LAS : 10 <br />Ekoi : 10 <br />Met : 8 <br />Catlike : 7 <br />Limar : 6 <br />UVEX : 4 <br />Scott : 3 <br />Alpina : 2</p>]]></description>
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<title>LOUIS GARNEAU INTRODUCES THE T-FLEX 300 SHOES</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32194</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32194</guid>
<pubDate>Fri, 22 Oct 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Now available for mountain bikers, the T-Flex-300 offers a custom moldable solution when riding the trails. Adaptive to any foot, a 100% heat moldable system is user-friendly and can be repetitively molded by conventional household means. A new ratchet reinforcement offers lateral and vertical positioning on the base plate. The grip is constructed of a dual-density material that is both rigid and provides traction where neededThe different angle of crampons allow for better mud evacuation. Removable Carbon Air Blade Outsole System can be added to the outsole for added stiffness and to prevent infiltration or removed for better cooling and ventilation.</p>]]></description>
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<title>LOUIS GARNEAU INTRODUCES THE CFS-300 SHOES</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32186</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32186</guid>
<pubDate>Tue, 19 Oct 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Adaptive to any foot, a 100% heat moldable system is user-friendly and can be repetitively molded by conventional household means. Adjustable EVA foam padding is laterally and vertically adjustable with ratchet repositioning to optimize the fit. &nbsp;The HRS-100 System maintains heel positioning and offers a secure fit through a reinforced heel retention strap that integrates with the mid level strap. Two Coolmax Ergo Air insoles are provided to either allow through ventilation on hot days or block air on colder days. For the ultimate in power transfer, the shoe offers an Exo-Jet Carbon outsole with carbon molded arch support.</p>]]></description>
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<title>LOUIS GARNEAU INTRODUCES THE X-LITE HELMET</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32181</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32181</guid>
<pubDate>Thu, 14 Oct 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau introduces the lightest helmet on the market.</p>
<p>Through patent pending U-Bar technology, U-shaped ribs that are folded six times create a complex exoskeleton to reinforce the helmet's structure.&nbsp; A super lightweight helmet stabilizing device is fitted with the webbing system and can be fully adjusted using only one hand.&nbsp; Super MSB technology is a ring-shaped protection at the base of the helmet to reinforce the perimeter for enhanced protection. &nbsp;All of these details make the X-Lite helmet not only seconds saving, not only ultralight, but they make the helmet safe and do not compromise the need for protection.</p>]]></description>
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<title>LOUIS GARNEAU DEBUTS VORTTICE HELMET AT IRONMAN WORLD CHAMPIONSHIPS</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32177</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32177</guid>
<pubDate>Mon, 11 Oct 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau was present at the Ford Ironman Village Expo and Demo and distributed the Vorttice helmet to several athletes including team TBB athlete, Tereza Macel who is one of the top picks for female pro triathletes at this year's race.&nbsp; The helmet was tried, tested, and received excellent feedback by many top ranking athletes who found the Vorttice to be optimal in terms of aerodynamics and ventilation.</p>
<p><em>"The Vorttice Helmet is unlike any other TT helmet on the market right now,"</em> remarks Pierre Perron, International Marketing Director for Louis Garneau. <em>"Dimpled technology, a unique air intake, a funneled back channel for ventilation and heat evacuation, and vortex generator technology at the top put the Vorttice Helmet at the top of it's game. There is no better time or place to launch such a technologically advancement in helmets."</em></p>
<p>The Vorttice helmet will be available to consumers soon through Louis Garneau's network of retailers.</p>]]></description>
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<title>LOUIS GARNEAU LAUNCHES THE ELITE LAZER TEK SUIT</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32176</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32176</guid>
<pubDate>Tue, 05 Oct 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>The Elite Lazer Tek Suit is designed for high performance athletes and integrates technical fabrics, body fitting design and construction, reduced drag, and greater flexibility. &nbsp;&nbsp;Available for both men and women, the Elite Lazer Tek Suit has a dimpled mesh construction that improves aerodynamics and offers moisture management. &nbsp;It has a DWR (Durable Water Repellant) treatment that is water-resistant and anti-absorbent. &nbsp;&nbsp;The suit is engineered for aerodynamics with the armhole laser-cut and seamless for a second-skin feel, smooth transition, and muscle support. Carbon X-mesh inserts provide comfort and breathability. The Tri Elite Chamois is quick drying and lightweight. This multi-faceted chamois accommodates the bike, run, and swim, and an antibacterial top layer accelerates wound healing and helps tissue regeneration.</p>]]></description>
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<title>LOUIS GARNEAU LAUNCHES THE VORTTICE HELMET</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32173</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#32173</guid>
<pubDate>Tue, 28 Sep 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>The Vorttice helmet is a true revolution in aerodynamic helmets designed to be faster than the competition. Unlike any other aero helmet, proven dimpled technology at the front of the helmets causes air to flow closely to the helmet. When hitting the "Vortex Generator" at the top of the helmet, the air is accelerated again so it can glide along to the end of the helmet and eliminate air disturbances. Our unique "air intake" situated at the highest pressure point on the helmet directs the air along the 3 "evacuation channels" keeping the rider cool and directing the flow of air through and out the helmet. When the cyclist is riding straight forward, the air must change direction to skirt around the helmet. This creates a high pressure zone in front of the helmet making it the perfect place to position the vent. Air goes in at high speed, moves around the head through internal evacuation channels and exits at the back opening. Heat produced by the cyclist's head is then wicked out through the back. Designed to improve aerodynamic performance, the Vorttice lens is ventilated and included with the helmet. The shape of the helmet, air intake system and vortex generator prove to be exceptional at managing winds from all directions allowing athletes to go faster while spending less energy.</p>]]></description>
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<title>LOUIS GARNEAU LAUNCHES THE CORSA JERSEY AND BIB</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#31548</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#31548</guid>
<pubDate>Thu, 16 Sep 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>After countless fit sessions, wind tunnel testing, and body acceleration analysis, Louis Garneau exceeds the standard for aerodynamic performance and speed.The study of wind resistance specific to a cyclist's position led to the design and technology of the Corsa Jersey. The re-engineered jersey has multiple zones and adaptive technology to correspond with airflow direction and penetration. Speed Tech shoulder panels reduce frontal pressure and cut wind resistance at the most strategic location on a rider's body through a dimpled, textured fabric surface. Seam placement and panels have been precisely engineered to offer a streamlined impenetrable fit that improves human efficiency. The sleeve's Aero Lazer Band is laser-cut and seamless to reduce wind resistance, offer a second-skin feel, and provide a full range of motion.&nbsp; An underarm cooling zone of Carbon X-Mesh enhances comfort required so athletes remain competition focused.</p>
<p>A new level of performance cycling bib has been unveiled. The Louis Garneau Corsa Bib is engineered with Speed Tech fabric that has a dimpled mesh construction aimed at improving aerodyanamics and offering moisture management. A laser-cut, seamless Aero Lazer band provides a second skin feel, smooth transition, and performance enabling muscle support. The 4Motion Chamois's innovative design combines 3D preshaped wings and deep split at the back bridged by multidirectional motion and amazing comfort. Multi-thickness perforated high density foam maintains shape while offering moisture vaporization. Central channel shape relieves pressure from the urethra. This bib has been designed for the pros based on biomechanical studies of the cyclist's body and needs for comfort and performance.</p>]]></description>
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<title>LOUIS GARNEAU LAUNCHES THE FLINTSTONE MTB SHORTS</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#31547</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#31547</guid>
<pubDate>Tue, 14 Sep 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>The thirst to engineer innovative products that provide competitive edge has once again proven true with the launch of the Flintstone Shorts by Louis Garneau.&nbsp; A 3D constructed mesh panel on the thighs offers unequalled ventilation and airflow while acting as protection padding.&nbsp; Ceratek inserts on the sides have ceramic particles that are designed to resist abrasion and provide extreme durability while still being lightweight and transferring moisture.&nbsp; The inseam has a seamless panel construction to prevent bunching, abrasion, and snagging, and it does not hinder body movement on the saddle.&nbsp; The knees are articulated and ample storage options are available.&nbsp; The Flintstone Short is a great example of how Louis Garneau implements visual performance into their gear to offer riders a supercharged ride.</p>]]></description>
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<title>Top Finalists in Challenge Roth all wore Louis Garneau Helmets</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#30745</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#30745</guid>
<pubDate>Mon, 16 Aug 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>The top three women finishers in the Challenge Roth, Ironman Distance race, had one winning element in common. They all wore Louis Garneau helmets. <br /><br />Chrissie Wellington, who placed first and broke the world record for Ironman Distance Triathlons, has been wearing the Louis Garneau Diamond helmet since her 1st Place Ironman World Championship in October. "Words cannot express how overjoyed I am to have won Challenge Roth and to have broken my old World Record. Everything came together for me at the right time. I wore my Louis Garneau Diamond helmet, which is incredibly light and super comfortable, enabling me to post the fastest bike split and top off the race off with a 2hr48 marathon. Challenge Roth is such an amazing event and i am proud and privileged to have played a part in rewriting triathlon history and, through my performance, redefining what is possible for myself and others - especially for women in sport," remarks Wellington.<br /><br />teamTBB&rsquo;s Rebekah Keat and Tereza Macel posted a GREAT result coming in 2nd and 3rd respectively. Singapore-based teamTBB is a major player in professional triathlon, representing and managing 30 athletes of 15 nationalities. Louis Garneau will become the official helmet and cycling shoe sponsor of teamTBB for racing and training.<br /><br />RESULTS<br />1) Chrissie Wellington (GBR) (50:28/4:36:33/2:48:54) 8:19:13<br />2) Rebekah Keat (AUS) (52:14/4:56:44/3:00:06) 8:52:10<br />3) Tereza Macel (CZE) (50:18/4:58:46/3:16:56) 9:09:29</p>]]></description>
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<title>Louis Garneau, Official Clothing Supplier for the UCI MOUNTAIN BIKE</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#30743</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#30743</guid>
<pubDate>Wed, 11 Aug 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p><span style="font-size: xx-small; font-family: verdana,geneva;">In 2010, the Mont-Sainte-Anne is the host of the best mountain bike festival to date, and Louis Garneau Sports is proud to take part in it. UCI MOUNTAIN BIKE AND TRIAL WORLD CHAMPIONSHIPS come to town for a series of competitions and musical events, for all ages and levels, in town or in the mountain, days and nights; an unforgettable celebration for the 20th anniversary of mountain bike at the Mont-Ste-Anne.<br />In addition to being the official clothing supplier for the UCI MOUNTAIN BIKE AND TRIAL WORLD CHAMPIONSHIPS organizing committee, Garneau will be the official host of the Raid Velo Mag as well as sponsor of the Velirium.<br />"The timing couldn't be more perfect" says Pierre Perron, International Marketing Director for Louis Garneau Sports. Garneau will introduce its brand new mountain bike collection and apparel.&nbsp; New products like the T-Flex 300 shoes, Edge helmet, Burch gloves, Apex and Versus bikes are just the beginning of a new and reinforced commitment to mountain bike by Garneau. <br /><span style="font-size: xx-small;">The Canadian Cycling Team, sponsored by Louis Garneau Sports for over 25 years, will proudly wear a special edition of customized apparel for this event, which will be available to consumers in the impressive Garneau stand.</span></span></p>
<p><span style="font-size: xx-small;">Come and visit us on site! This is a great opportunity to take a glance at Garneau's brand new 2011 collection.</span></p>
<p><span style="font-size: xx-small; font-family: verdana,geneva;">For more information, visit <a href="http://www.montsainteanne2010.com">www.montsainteanne2010.com</a></span></p>]]></description>
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<title>WOMEN'S ZONE 3K SHORT WINS BICYCLING EDITORS&#8217; CHOICE AWARD</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#30002</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#30002</guid>
<pubDate>Thu, 22 Apr 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p>Louis Garneau Women's Zone 3K Short has been selected Winner of the Editors&rsquo; Choice Award for Best Women's Short Under $100 USD by Bicycling for 2010. "We have been focused on engineering technical products for everyday applications, and the Women's Zone 3K Short is the perfect example.&nbsp; By combining comfort and performance technology including a women's specific HuggFit Waist, Powerband Compressive Leg Cuff, and Flatlock Stitching with increasingly integral functionality like front and back reflective accents and logos and a 5.5" inseam that appeals to women, we have hit the nail on the head with the Zone 3K Short," remarks International Marketing Director, Pierre Perron.<br />&nbsp;<br />The Women's Zone 3K short is made of Alveo 3K fabric with a mesh-look-alike construction that provides ventilation, recovers shape, and is comfortable on the skin.&nbsp; The patented AirZone chamois is developed with B.E.M. (Beveled Molding Edges) high-density perforated memory foam.&nbsp; This technology eliminates any drastic drops of heights at the edge of the foam, resulting in a smooth transition and reducing pinching or chafing. The outer fabric is treated with an anti-bacterial solution, conforms ergonomically to the body with pre-molded wings, and maximizes comfort through seamless construction and 4-way stretch.&nbsp; The chamois also consists of vents and channels which help maintain the claim of the most ventilated chamois.&nbsp; The 4-panel short features a HuggFit Waist, Powerband Compressive Leg Cuff, Flatlock Seams, and reflective accents and logos.</p>
<p><a href="/us-en/product/0/1050326/_/WOMEN_ZONE_3K_SHORTS">Learn More About the Zone 3K...</a></p>
<p><a href="/us-en/product/0/1050326/_/WOMEN_ZONE_3K_SHORTS"><img title="zone3k_engl_495.jpg" longdesc="Specifications" usemap="1798" src="/img/zone3k_engl_495.jpg" border="0" alt="Bicycling Editors Choice Winner 2010 Zone 3K Shorts" /></a></p>]]></description>
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<title>LOUIS GARNEAU SPORTS SUPPORTS THE EN COEUR FOUNDATION</title>
<link>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#29999</link>
<guid>http://louisgarneau.cust.shopatron.com/us-en/News/In+the+News/#29999</guid>
<pubDate>Wed, 21 Apr 2010 00:00:00 -0700</pubDate>
<description><![CDATA[<p><strong>Just like his daddy, Lucas would really like to race when he grows up.</strong></p>
<p>Little Lucas was born with a heart defect requiring six surgical interventions, including three open heart surgeries.<br /><br />In 2007, his father, Alexandre, along with seven other cyclists from the competitive circuit in Quebec, took the initiative to form the En Coeur cycling team in order to help children with heart conditions and their families. They are now giving you the opportunity to wear their team colours by purchasing En Coeur Foundation cycling apparel. All proceeds raised will help to support families like Lucas&rsquo; overcome their hardships. For more information or to order cycling apparel, please visit:<br /><br /><a href="http://www.fondationencoeur.com/velo" target="_blank">www.fondationencoeur.com/velo</a> or call 1-800-362-6387 ext. 3<br /><br />Thank you for your generosity!</p>
<p><a href="http://www.louisgarneau.com/media/document/foundation_lucas_english.pdf" target="_blank"><img title="foundation_lucas_english.jpg" longdesc="News" usemap="1793" src="/img/foundation_lucas_english.jpg" alt="foundation en coeur" /></a></p>]]></description>
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